Icarus Consultants Inc.

Icarus Consultants is a boutique marketing strategy company to global pharmaceutical, emerging biotechnology and leading healthcare companies.  We help life science companies develop new products and services that make a difference to the lives of
patients.

The company works at all levels from business strategy consulting at the CEO level, to market, competitive intelligence and product strategy at the Director and Manager level. All work is underpinned by a rigorous analytical approach, often involving primary or secondary market research.

We offer custom projects including qualitative market research with an emphasis on key-opinion leaders, landscape opportunity assessments, competitive intelligence, consulting on new product development, portfolio analysis and identification of licensing and partnership opportunities.

What differentiates us from the competition is our in-depth industry and therapeutic experience, particularly in oncology and hematology, combined with top tier business school and strategy firm methodology. 

The deliverable from an Icarus Consultants project is a strategic analytical report that makes a business impact.  

What We Do

We help companies identify new market opportunities and quantify value propositions.  The range of services we offer covers:

• New product commercialization

• Strategic business plans

• Corporate & brand strategy

• Social media monitoring

• Competitive intelligence

• Research/project appraisals

• Market assessments

• Market entry strategies into U.S. & Canada

• Identification of partners   
  

• Key opinion leader interviews
  

• Qualitative market research
  

• Portfolio analysis
  

• Licensing evaluations

• Landscape opportunity assessments
  

• Investment preparation

• Due diligence

Pharma Strategy Blog

Read our pharma strategy blog to find out more about our cutting edge thoughts and insight on pharmaceutical new product development and the use of social media and competitive intelligence in drug development and marketing.

Icarus Consultants will be attending the American Association for Cancer Research (AACR) annual meeting in Denver. Please contact us should you wish to meet up for networking or to find out more about what we do and how we have helped many leading biotech and pharma companies to date.

To meet up at AACR or for further information on our capabilities, please email Sally Church.